Guides for beginners

florea_rtn-6-1

Florea_RTN-6 (1)

Grow flowers

video-placeholder-alla-kan-odla

Video-placeholder-alla-kan-odla

Guide grow flowers

For summer flowers to plant in your garden or in a pot.

Sow in a pot

Guide sow in a pot

Cultivation plugs

Guide sow with cultivation plugs

Contact us

We are here to help

florea_rtn-11-1

Florea_RTN-11 (1)

Easy-to-grow favorites

Learn more in our Gardening School

Grow cut flowers 

mobile-rosenskaera-hero

mobile-rosenskära-hero

Grow cut flowers

 Grow Zinnia

florea_zinnia_oklahomasalmon-6

Grow Zinnia

Grow your own food 

florea_gronsaker_mangold_brightlight_liggande-4

Florea_gronsaker_mangold_brightlight_liggande-4

Grow your own food

See our easy step-by-step cultivation videos | Florea

Everyone can sow | Easy guides for beginners

About us

o%cc%88ppethus2

Öppethus2

Florea offers quality garden products - with a focus on seeds, flower bulbs and tubers. The company was founded in 2020 by Erik Hoekstra, son of Johannes Hoekstra and grandson of Georg Hoekstra, and stems from a long family tradition.

Climate Compensation

florea_desktop_hallbarhet_ny-1

florea_desktop_hallbarhet_ny (1)

For us at Florea sustainability and climate are crucial to our operations. We try as much as possible to use organic farming and methods that are gentle to nature. The emissions we do cause, for example, in the shipping of our goods, we have chosen to offset. Our entire operation is carbon offset.

Highest Quality

bogesund37

Bogesund37

Quality and satisfied customer guarantee. To always be able to guarantee the quality of our seeds, we regularly conduct a number of tests. Germination tests are conducted in laboratories and in test cultivations. In the laboratory, we also test purity - which is important to ensure high quality. All our tests are carried out according to the ISTA international standard.

florea_froer-3-2

Florea_fröer-3

florea_pastellochiaro-2-1-1

Florea_PastelloChiaro-2 (1) (1)

mobile-dahlia-relaunch

mobile-hero-froer-waitlist-1-1

mobile-hero-fröer-waitlist (1) (1)

At FLOREA, you will find quality garden products with a focus on flower and vegetable seeds. Buy seeds, bulbs, and tubers and grow them yourself!

Free shipping seeds 39€ and bulbs 69€

Discover more

The 2025 seed collection is here!

FLOREA

<h2>Hello!</h2>
Right now we are having a short maintenance on our website to make it flourish even more beautifully. Just like a garden, a website requires love and work.
We&#8217;ll be right back again. Thanks for your patience!
Kind regards, 
Team Florea